Sunday, August 22, 2010
MOTOWN MUSEUM WITH SUE AND ART
As business grew, Berry Gordon bought the house next door, and the one next to that, and another and another until he had eight buildings around the area that tested, recorded, trained, dressed and made history with new young musicians.
Motown records got to white stations by sending a record with a blurb with no picture of the artist. Kids liked the music, the beat, they could really dance to this stuff. When they finally saw the artist, and found out he or she was black, it was fine with them. In fact, the whole black musical community stuck together because of their training at Motown. Motown set the professional tone for black musicians and they succeeded.
A singing or playing talent, didn't always know how to act on a big stage, in front of an audience. He hired a woman to teach them manners, to dress professionally, to always be on time, to practice good grooming, to choreograph their act and so on. It was an amazing transformation of talent to spectacular success.